Redemption Sports

REDEMPTION-SPORT’S aims to become more than just a sportswear brand; we perceive the idea of sportswear and fitness wear holistically. We want to be a driving force of positivity, in the arena of fitness and sportswear in Pakistan. Staying healthy has become an essential part of today’s society. Hence, working out/ physical activity is becoming increasingly important in people’s lives, in and out of the gym, studio, and field. Activewear is becoming a basic requirement. Despite Pakistan being a hub to manufacturing all major sports, gym wear, and activewear brands; options for buying sportswear, locally, were very limited and overpriced.

We aim at making it easy to buy sportswear in Pakistan. Our vision was to create more than just a place where people could buy affordable activewear or sportswear in Pakistan. We wanted our customers to be able to be true to their style while maintaining tactile functionality.

We have tried to maximize comfort by designing our own unique measurements and fittings. It is an essential part of our ethos to integrate our culture into our designs. Hence we work with many different artists all over Pakistan and try to integrate their art into our clothes.